The latest drop
As a local brand, we are always inspired by our local community, and there's no stronger source of inspiration that St. George's Church.
An icon of the northeast, St. George's Church is a Grade I listed building in Cullercoats.
Take a look at our symbol.
Does the central triangle evoke a certain spire?
Yep, at the heart of our symbol is an allusion to St. George's spire, itself one of the hearts of North Shields.
That's not all...
How about the symbol generally? We often call it a compass. Why? Because it is a compass - signifying our love of adventure and the outdoors. But if you added the directions, from left to right, where are we pointed?
To the northeast. Where are we based? The northeast. It's a symbol with layers. Longsands is like an onion, we have layers.
Our symbol is now the star of our latest "Longsands for Life" line, aptly called "Symbol."
Available to purchase now. Made to order. Premium quality. Longsands Life.